Type of project:
Retail display

Design, Prototyping, Fabrication, Logistics



The objective was to create a unique rack to be easily identified in a large department store, a store within a store. HoodBE created a unique display area for the Sitka brand while staying within the department store guidelines.  A four foot and a six foot textured metal floor fixture with accents of the Sitka orange. Hood created two headers that stood above standard retail racks that provided flexibility for easily changing out messaging and graphics.

case studies

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